I bought this for myself. I try daily to be positive.... at work, at home, in my own mind to myself.... I usually wear it with the words on the inside. When I’m feeling negative or when my coworkers are being negative, I flip it and show them. I don’t even really have to flip it at work anymore, my coworkers will just look at me and say, I know... stay positive lol. Well, my son, who is 22, visited for Christmas and I showed it to him. Pretty sure he saw me flip it a couple times. He left today to go back home (10 hours away) and before he left, he grabbed my hand and took it off me. All he said was, I’m takin this. He must need it more than me is all I can think. So now I’m currently shopping for some more. I love how quickly these can remind you of exactly what you need to hear. I will definitely be a frequent buyer. Have already bought for my daughters and getting a special one for my son. Thank you for creating such an awesome product.